tag:blogger.com,1999:blog-7775238192335689488.post353181861305025935..comments2023-05-28T02:47:58.530-04:00Comments on Ramblings of Author Bob Nailor: Are You Only Worth $.99?Author Bob Nailorhttp://www.blogger.com/profile/09307736243397066884noreply@blogger.comBlogger15125tag:blogger.com,1999:blog-7775238192335689488.post-24344195899628944202014-05-13T00:37:31.838-04:002014-05-13T00:37:31.838-04:00Absolutely, there'd be no point in offering Bo...Absolutely, there'd be no point in offering Book 1 free before any of the rest of the series was available. I'm inclined to agree that offering the first book at a reduced price might be preferable. Anonymoushttps://www.blogger.com/profile/18436989031700445050noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-39170713996156969502014-05-13T00:05:41.857-04:002014-05-13T00:05:41.857-04:00I understand the free series thing and I would do ...I understand the free series thing and I would do that WHEN I release the 2nd book in hopes of getting more readership. As you state, free isn't a bargain, it's a handout. I might consider free but more than likely, just lower book 1's price. Marketing tactics are the writer's new companion.Author Bob Nailorhttps://www.blogger.com/profile/09307736243397066884noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-203544888672162842014-05-12T23:47:29.778-04:002014-05-12T23:47:29.778-04:00For a sale, yes. I think discounting is (and alway...For a sale, yes. I think discounting is (and always has been) a valid marketing tactic. I also think people value something they paid for more than something they received for free, and I think they feel good when they feel they got a bargain. getting it free isn't a bargain - it's a handout. Getting it cheap as compared to full price is a bargain.<br /><br />I HAVE heard that making the first book in a series free can be very effective to build a more profitable readership and get more sales and profit on the sequels than you would have got otherwise, but a) I'm not sure I could ever bring myself to do it (especially not on a novel - maybe MAYBE a shorter work) and b) I think it'd want to be a long series at that, to maximise the ability to recoup any initial losses. Loss leaders are also a valid and longstanding marketing tactic, but the idea stings. Anonymoushttps://www.blogger.com/profile/18436989031700445050noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-70066475239214767772014-05-12T22:46:00.954-04:002014-05-12T22:46:00.954-04:00Ciara - I rest my case. I agree. Would you lowe...Ciara - I rest my case. I agree. Would you lower your price to $.99 for a period of time? A sale, if you will?Author Bob Nailorhttps://www.blogger.com/profile/09307736243397066884noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-74640752702798557962014-05-12T22:37:15.157-04:002014-05-12T22:37:15.157-04:00As a reader, I won't buy a book regularly pric...As a reader, I won't buy a book regularly priced at $0.99. As a writer, I won't price a book there for that exact reason. Anonymoushttps://www.blogger.com/profile/18436989031700445050noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-45369165867700979422014-05-12T21:49:11.496-04:002014-05-12T21:49:11.496-04:00I really feel the reader questions the quality of ...I really feel the reader questions the quality of the product when it is free or only $.99 on a regular basis. Plus, 3 books at $.99 = $1.05 while only 1 book at $2.99 = $2.10. The question is simple - more sales or higher return?Author Bob Nailorhttps://www.blogger.com/profile/09307736243397066884noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-19020236186011582172014-05-12T21:14:03.847-04:002014-05-12T21:14:03.847-04:00You've raised some really good points here, es...You've raised some really good points here, especially since .99 cents doesn't seem to be working out well for me either...Anonymoushttps://www.blogger.com/profile/01005758356338040451noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-58477926147200444652014-05-12T19:26:57.845-04:002014-05-12T19:26:57.845-04:00I see nothing wrong with a "cheap" day f...I see nothing wrong with a "cheap" day from time to time... but as to giving it away. I've worked too hard and I know you, too, have worked hard to get where you are -- no reason to just give it away.Author Bob Nailorhttps://www.blogger.com/profile/09307736243397066884noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-54193593538708962482014-05-12T19:25:57.833-04:002014-05-12T19:25:57.833-04:00Good for you. Looking forward to the book.Good for you. Looking forward to the book.Author Bob Nailorhttps://www.blogger.com/profile/09307736243397066884noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-11222649510515576402014-05-12T18:51:01.734-04:002014-05-12T18:51:01.734-04:00Good points, Bob. I agree. Other than an occasio...Good points, Bob. I agree. Other than an occasional day, I keep my prices up. I think discounts have a place in most marketing strategies, but pricing at 99 cents as a regular thing makes no business sense.Charles Doughertyhttps://www.blogger.com/profile/16888669370784744314noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-20060875575298667922014-05-12T17:14:56.382-04:002014-05-12T17:14:56.382-04:00Yeah - there is no way for me to hold freebies wit...Yeah - there is no way for me to hold freebies with Amazon, because of the amount of photos I have in my Yoga book. And Ms. Cheevious in Hollywood will be handled through a publisher, so we're good there. I agree with your sentiments though. Lisa Jey Davishttps://www.blogger.com/profile/11418743455432887436noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-39866465842539319332014-05-12T17:06:19.407-04:002014-05-12T17:06:19.407-04:00I will never be free. That is all. !!!! LOL!!I will never be free. That is all. !!!! LOL!!Ms. Cheevioushttps://www.blogger.com/profile/11740001003534941918noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-68461132064427426672014-05-12T16:02:04.429-04:002014-05-12T16:02:04.429-04:00Amazon makes $$ whether or not you sell for $.99 o...Amazon makes $$ whether or not you sell for $.99 or $99.99. If they sell 3 books at $1.99, they still make money. The 'big house' will do it to help encourage sales AND inflate sales figures. For them it looks better to sell 3 books at $19.99 and 8 books at $1.99 than only to see 3 books at $19.99. It's all screwy marketing ploys.Author Bob Nailorhttps://www.blogger.com/profile/09307736243397066884noreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-85430044045999671932014-05-12T15:41:29.902-04:002014-05-12T15:41:29.902-04:00What a fantastic post - I struggle with this const...What a fantastic post - I struggle with this constantly. And yes, my books ARE worth more than free.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-7775238192335689488.post-70573498962871164192014-05-12T12:00:26.012-04:002014-05-12T12:00:26.012-04:00I asked a "big house" author about her b...I asked a "big house" author about her book being $1.99. She said Amazon did it and she still received her same royalty. Amazon lowered the price of Rebekah's Julianne. If the lower prices are not effective, why does Amazon do it?Anonymousnoreply@blogger.com